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This is a unique type of net design e book. Above the Fold is no longer about well timed design or expertise developments; instead, this e book is concerning the timeless fundamentals of valuable communication inside the context of net design. It is meant to support you, the reader, understand the concerns that net designers make when developing a success sites.

Above the Fold is divided into three sections:

  • Design & Typography
  • Planning & Usability
  • Business Price

Each part represents a part in the continual cycle of net design. It’s the balance amongst design, usability, and return on funding that makes a site definitely amazing.

Topics lined in Above the Fold include:

  • What makes net design entertaining
  • The historical past of net design
  • Anatomy of an internet web page
  • White house and grid use in net design
  • The aspects of net design: color, texture, imagery, scale, depth, animation, and variability
  • Web typography, including net-safe class, images of class, and font substitute and embedding
  • Web assignment planning
  • Information structure, including web site maps, wireframes, and user stream diagrams
  • The aspects of usability: navigation, breadcrumbs, links, search, submission varieties, and error messaging
  • Search engine optimization
  • Online advertising and marketing, including banner advertisements, viral and social advertising and marketing, on-site advertising and marketing, and electronic mail advertising and marketing
  • Web data and evaluation

PublicationDate

2011-02-15

ProductTypeName

ABIS_EBOOKS

Publisher

HOW Books

ReleaseDate

2011-02-15

Title

Above the Fold: Understanding the Principles of Successful Web Site Design

Studio

HOW Books

ProductGroup

eBooks

NumberOfPages

272

EISBN

9781440323126

Binding

Kindle Edition

Format

Kindle eBook

Label

HOW Books

Manufacturer

HOW Books

Languages
Author

Brian D Miller

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